Toucan Showing at Spring Fair!

February, 2019

Caliq’s Toucan mobile sales and CRM App for iPads and iPhones is now here and will be showing at the Spring Fair at the NEC 3rd-7th February.

Delivering an array of advanced functionality not seen in other similar Apps, Toucan provides for rapid product presentation and order entry, with users being able to progress to using the full CRM functionality for recording customer interactions, appointments etc for themselves or others in the sales team.

Toucan will integrate seamlessly with back office systems, meaning up to date information for the sales team and orders taken by them being rapidly handed back to be imported, picked packed and despatched.

Management reporting and analysis of the sales team’s activity is detailed with reports showing performance within different roles and channels (e.g. Rep, Agent, on the road, at exhibition etc).

Interested? Please visit the Caliq stand at the Spring Fair. Hall 6, Stand Q51.

We’re sure you’ll be impressed.

Click logo to visit the Toucan Website

Great reaction to Caliq’s Toucan Mobile Sales and CRM App

September, 2018

The Autumn Fair at the NEC saw Caliq previewing our Toucan mobile sales and CRM App for iPads and iPhones. The reception it got was superb, which is what we hoped for due to the amazing functionality, flexibility and configuration options that underpin the App.

In addition to the product presentation and ordering capabilities of other systems, the App boasts extensive CRM functionality including recording all interactions with clients (visit, phone, e-mail, follow ups), with managers and head office being updated. Appointments and other customer interactions can also be set by managers for reps or agents to carry out! Also included is full use of mapping and filtering that allows the user to locate and save groups of customers that fit certain criteria (e.g. location and purchase history). In addition, saving product searches using similar filters can save sales people considerable time, over and above the benefits offered by similar sales systems.

A major feature of Toucan is the ‘access all areas’ approach to navigating the many elements of the system. This challenges the normal ‘linear’ approach to sales Apps, where a set sequence must be followed. Toucan allows the user to switch swiftly and seamlessly between all functions. Checking customer credit or order history, viewing product sales performance or creating a future appointment whilst the middle of an open order are examples of this.

An aspect of Toucan that we believe to be unprecedented, is what is known as ‘peer to peer’ working. This makes use of relatively recent Apple technology and it enables multiple devices talking to each other automatically, with no need for user intervention. An example of the power of this, is that units taking orders at shows are updated in real time, meaning that all units can see stock availability based on what has been ordered by colleagues on the stand. It also enables users to help each other on different, separate units.

The Toucan App impressed all those that saw where it has reached so far. It is still under development and there are a whole lot more amazing features coming along including rep dashboards, KPI reporting, show performance analysis, to name but a few.

These are a few of the comments we received from people that viewed the App at the show:

“It’s just fantastic, I can’t wait for it to be released”

“The access all areas functionality is way beyond what I use now and makes it so flexible. It will definitely save even more time.”

“I want Toucan in our company and won’t look at anything else. Please keep us up to date on developments!”

“The CRM side will be a real bonus for our sales team and managers. The other features are just amazing. Keep me posted”.

And the most succinct comment? “It’s just so cool!”


Visit our ‘Contact Us’ page or click on the image below to register to receive information about Toucan and we’ll keep you posted. We’re certain you’ll be impressed too!





New Commercial Manager Appointed to Manage Continued Growth

July, 2018

Max Reynolds joins the team this month as Commercial Manager, based in our Cambridgeshire head office. 

Max will be taking over the management of all financial and contractual processes and helping with the strategic planning of the business and day-to-day operations.  He will also be involved with client account management. 

His background, initially in marketing with a garden products group, has, for the last ten years been in contract management for the NHS. Max’s most recent role was Assistant Director of Contracts, managing the Bart’s Health contract and activity planning for Commissioners across East London.

Gift Publisher signs up with Caliq

July, 2018

It gives us at Caliq great pleasure to announce that gift publisher, The Gifted Stationery Company has joined the ever-growing customer base in our market sector. Particularly significant is that this contract is with one of a number of potential clients that we first met at the Spring Fair this year.

Based in the city of Bath and boasting many years of publishing experience, the Company is growing fast providing a wide range of gift stationery, calendars and diaries. They have customers all around the world, including household names, and maintain the high quality of their offering by designing in house and using a close network of preferred printers.

As ever, Caliq’s consultative approach started with an initial chat and an outline demonstration of the system. This was followed by a full assessment of the requirements of the business, resulting in Caliq submitting a detailed, fully costed proposal.

We are delighted that this proposal was accepted and are looking forward to working the company for many years, supporting their continued success and growth.

MD Nigel Parr had this to say about the process.

“Following a strategic review of the business we quickly realised we couldn’t achieve the growth we were targeting with the manual practices the business had grown up with. Once we discovered the weaknesses in our practices the hunt was on for a solution.

This was a daunting problem to approach as with no ‘in house’ IT resource to call upon, we knew we would be ‘walking in the dark’.

Recommendation is the best form of advertising, so we started asking around and we kept hearing positive comments about Caliq.

We scheduled our initial presentation with Tony & Russell at the Spring Fair 18. Very quickly we realised how little business intelligence we had and wondered how we’d got the business to this stage with no joined-up system!

Caliq was our first presentation, but we wanted to know what else was on the market. We looked at a further six systems that were supposed to be a ‘perfect fit’, but all were naturally measured against Caliq. All fell short from a comfort factor of both what the systems felt like, but equally importantly how the human element behind the software understood our business.

Following a number of on-site meetings we are now aiming for a ‘Go Live Date’ in the Autumn, and quite frankly we can’t wait get working with the system!


Click on the logo to visit the company website.

Caliq team growing again – Welcome to Adam!

March, 2018

With growing demand for Caliq solutions and a lot of new business coming out of Spring Fair, we are pleased to announce that have appointed Adam Prettyjohns as a Project Consultant. 

Based at our Cambridgeshire head-office, Adam will be involved with new client implementations and existing client projects as well as account management.  Adam worked as Systems & Projects Manager at a company importing and distributing food packaging products to major retailers across the UK and Europe and during that time implemented Sage 200, ZOHO CRM, Qlikview reporting and other operational systems around the business. With a strong customer service background he brings a lot of relevant experience to the Caliq team.   

For the last couple of years he has established and run a successful giftware company adding very pertinent knowledge of our sector to his IT and systems background and therefore hits the ground running in our sector.


Spring Fair Success!

February, 2018

What a great Spring Fair we had. Even more leads than last year and great feedback from those that had demonstrations. Superb to meet all the Caliq clients exhibiting and, as ever, hear their appreciation of the software, our team and the service they receive. The week proved beyond doubt (as if we had any) how Caliq fits companies in this industry and brings huge benefits to users, streamlining processes, increasing efficiency and providing amazing analysis of every aspect of the business. Ultimately this all leads to increased profitability.

Really gratifying as well is that every client is delighted with Caliq and very happy to spread the word!

Shoeless Joe joins the Caliq Client Community!

January, 2018

Caliq are delighted to announce the addition of Shoeless Joe to our growing list of clients in the Giftware Trade and indeed the Summerhouse exhibitors at the NEC. The company has been in business for over twenty five years and design most of their products in their Lincolnshire studio. These are then manufactured by factories all over the world, with an emphasis on using products from sustainable sources. Their aim is to provide affordable items, without sacrificing quality.  

Supplying a large range of products to about 1000 independent stores, galleries, museums and other outlets has highlighted how their current Sage 50 system is not cut out to handle such business volumes. After comparing the  software with other providers, Caliq stood head and shoulders above the rest.

It is specifically designed for a global giftware market, it handles multi-currency trade and multi-channel distribution with ease. Director Nicole Keir-Tomalin could see immediately all the benefits the system would bring to the business.  

Nicole has this to say about the decision to proceed with Caliq. “It was obvious as soon as we looked at the system how it would increase efficiency, manage stock better and improve our processes, making sure that we provide the best possible service to our loyal customer base. It will allow us to grow further, whilst controlling costs, which is wonderful. We just can’t wait to get the system up and running!”


Click logo to visit the Shoeless Joe Website

Caliq at the Spring Fair 2018!

January, 2018

Following the success of the show last year, Caliq are once again exhibiting at the Spring Fair at the NEC from 4th-8th February.

We are in Hall 6 which is within the Retail Solutions section of the event.

We are very much looking forward to seeing all our Giftware clients there, renewing acquaintances and pursuing new business opportunities, as we did in 2017.

If you would like a demonstration, or would like to find out more about Caliq and what our clients say about us, come and see us on stand 6Q51 and we’ll be delighted to welcome you.

What’s more…. We have chocolate!

If you would like us to come to your stand, please call Russell Kirby on 07426 466572.

Click logo to visit the Spring Fair website



EPOS Partner for Caliq Software

October, 2017

We are delighted to announce that Caliq have formally agreed an integration partnership with Nottingham based CSY Retail Systems, a leading developer and provider of EPOS solutions for retail stores and showrooms. 


Caliq already caters for multiple sales channels, including e-commerce and mobile tablet sales systems used by reps on the road and at exhibitions.  Adding the CSY EPOS product set to the system means that Caliq clients who already have retail outlets or are considering it as an option, can implement an integrated and highly functional EPOS system, already in use in the giftware market, and crucially that it will share common data with their whole business across all channels. 

The CSY System caters for common challenges faced in this market. For example, retail customers may buy goods in a shop, taking some away with them, larger items may require home delivery and yet more may need to be collected or delivered from another branch. Not only is this all catered for, but the tight integration with Caliq will ensure that stock quantities, locations and availability (now or in the future) will be accurately controlled, thus ensuring maximum sales and customer satisfaction.  

Ross Pierrepont, Managing Director of CSY, has summed up the partnership well. “When we met Caliq to review our respective systems, the synergy was obvious to us all. Not only do the two systems fit this sector, both our companies share the same philosophy and ‘can do’ attitude that ensures we can individually or jointly deliver the best possible solutions for multi-channel distributors and retailers in this sector.”

 Joint projects are already in the planning stage and Caliq / CSY will be exhibiting on adjacent stands at the Spring Fair at the NEC in Birmingham, in February 2018.






The APAC Group select Caliq as their growth continues

August, 2017


We are delighted to announce that The APAC Group have signed a contract for the implementation of Caliq.

APAC are one of the leading importers and distributors of floristry, horticultural, party and wedding products in the UK. Founded in the 1970s, as a small nursery, the company has expanded and is now selling a range of 8,000 product lines sourced from all over the world.

Based in Leicester, APAC have developed a 56,000 sq ft complex with 4,000 pallet locations and are set to more than double that in the near future. As well as supplying garden centres, nurseries and growers, APAC also supply some of the largest retailers in the UK including Tesco, ASDA, Wilkinsons, Hobbycraft, Thorntons and The Range.

APAC saw in Caliq many areas that offered improvement over their current Access Dimensions system, but more importantly saw how it would successfully grow in line with their continued expansion.

Kevin Mackay, director at APAC and the man who will oversee the transition to Caliq, had this to say:

“As soon as we saw Caliq in operation, we knew we needed to move in that direction to maintain our efficiency and service levels to customers well into the future, especially taking into account the diversity of the business and our ambitious future plans. Throughout the tendering process the whole ethos behind Caliq and the integrity of their proposals shone through, making our choice of supplier relatively easy. We are really excited about implementing the new system and look forward to working with Caliq to bring the project to fruition”

– Click logo to visit the APAC Website